
/ Read by 18K+ Financial Advisors
The Only Strategies You Need to Grow Your Whole Life Business
Join the hottest weekly newsletter in insurance, built for advisors who want to accelerate their growth, stop missing opportunities, and replicate the best of the best.
Every week, you'll get:
Strategic learnings & takeaways from Tom Wall, Ph.D.
Language, scripts & tactics that actually work
Case-winning insights in under 5 minutes



/ Read by 18K+ Financial Advisors
The Only Strategies You Need to Grow Your Whole Life Business
Join the hottest weekly newsletter in insurance, built for advisors who want to accelerate their growth, stop missing opportunities, and replicate the best of the best.
Every week, you'll get:
Strategic learnings & takeaways from Tom Wall, Ph.D.
Language, scripts & tactics that actually work
Case-winning insights in under 5 minutes


/ Read by 18K+ Financial Advisors
The Only Strategies You Need to Grow Your Whole Life Business
Join the hottest weekly newsletter in insurance, built for advisors who want to accelerate their growth, stop missing opportunities, and replicate the best of the best.
Every week, you'll get:
Strategic learnings & takeaways from Tom Wall, Ph.D.
Language, scripts & tactics that actually work
Case-winning insights in under 5 minutes

DON'T JUST TAKE OUR WORD FOR IT
DON'T JUST TAKE OUR WORD FOR IT
DON'T JUST TAKE OUR WORD FOR IT
What Advisors Are Saying:
"Tom Wall and his groundbreaking Whole Life Masterminds has not only elevated my professional acumen but has deeply enriched my personal life."
Landon Archangelo
Financial Advisor
"Whole Life Masterminds has given me the confidence and resources to take my practice to the next level."
Phil Held
Financial Advisor
"I've learned more about the proper use of whole life insurance in a financial plan from Tom Wall than any anyone else in my 25 years in the financial services industry."
Tony Delumen
Top 1% Wealth Management Advisor
"I've participated in numerous training programs, always seeking different perspectives on our business. However, I've learned that quality trumps quantity and now focus solely on Whole Life Masterminds."
Brandon Hinneberg
Financial Advisor
WHAT HAPPENS WHEN YOU JOIN
WHAT'S INSIDE EVERY ISSUE
WHAT HAPPENS WHEN YOU JOIN
WHAT HAPPENS WHEN YOU JOIN
Here's What You'll Read:
What You'll Get Every Week:
Exclusive Insights From Tom Wall, Ph.D.
Lessons, frameworks, and language breakdowns from one of the most trusted names in the industry.
Exclusive Insights From Tom Wall, Ph.D.
Lessons, frameworks, and language breakdowns from one of the most trusted names in the industry.
Exclusive Insights From Tom Wall, Ph.D.
Lessons, frameworks, and language breakdowns from one of the most trusted names in the industry.
Scripts That Win Premium Clients
Real phrases from top advisors that simplify Whole Life in a way clients actually understand.
Scripts That Win Premium Clients
Real phrases from top advisors that simplify Whole Life in a way clients actually understand.
Scripts That Win Premium Clients
Real phrases from top advisors that simplify Whole Life in a way clients actually understand.
Confidence Boosters for Every Meeting
Quick language shifts that help you walk in ready, not rehearsing your pitch in the parking lot.
Confidence Boosters for Every Meeting
Quick language shifts that help you walk in ready, not rehearsing your pitch in the parking lot.
Confidence Boosters for Every Meeting
Quick language shifts that help you walk in ready, not rehearsing your pitch in the parking lot.
Behind-the-Scenes Playbooks
Personal insights and frameworks from Tom Wall, Ph.D.—built on 20+ years of in-the-field experience.
Behind-the-Scenes Playbooks
Personal insights and frameworks from Tom Wall, Ph.D.—built on 20+ years of in-the-field experience.
Behind-the-Scenes Playbooks
Personal insights and frameworks from Tom Wall, Ph.D.—built on 20+ years of in-the-field experience.
Case Studies That Convert
Learn what worked (and what didn't) from real-world wins, objections, and turnarounds.
Case Studies That Convert
Learn what worked (and what didn't) from real-world wins, objections, and turnarounds.
Case Studies That Convert
Learn what worked (and what didn't) from real-world wins, objections, and turnarounds.
Exclusive Offers & First Looks
Be the first to access new tools, trainings, and strategy sessions built for closers.
Exclusive Offers & First Looks
Be the first to access new tools, trainings, and strategy sessions built for closers.
Exclusive Offers & First Looks
Be the first to access new tools, trainings, and strategy sessions built for closers.
WRITTEN BY
WHAT'S INSIDE EVERY ISSUE
WRITTEN BY
Tom Wall, P.h.D.
Tom Wall, P.h.D.
Tom Wall, P.h.D.
Tom Wall has spent the entirety of his 22-year career positioning whole life insurance and competing against its alternatives. Starting in college as an award-winning advisor with Northwestern Mutual before moving his practice to MassMutual, he subsequently grew his career in prominent home office roles in sales and marketing leadership. In those roles, he developed into a renowned storyteller and product expert at perennial company conferences and firm meetings nation-wide.
Tom’s Ph.D. is in retirement income planning, with original research on Whole Life as a Fixed Income Alternative under the advisement of industry thought leaders Wade Pfau, Michael Finke, and Stephen Parrish. His focus on academic integrity and decades of sales experience combine to make him a uniquely credible and inspirational voice in the life insurance space.
Tom Wall has spent the entirety of his 22-year career positioning whole life insurance and competing against its alternatives. Starting in college as an award-winning advisor with Northwestern Mutual before moving his practice to MassMutual, he subsequently grew his career in prominent home office roles in sales and marketing leadership. In those roles, he developed into a renowned storyteller and product expert at perennial company conferences and firm meetings nation-wide.
Tom’s Ph.D. is in retirement income planning, with original research on Whole Life as a Fixed Income Alternative under the advisement of industry thought leaders Wade Pfau, Michael Finke, and Stephen Parrish. His focus on academic integrity and decades of sales experience combine to make him a uniquely credible and inspirational voice in the life insurance space.
Tom Wall has spent the entirety of his 22-year career positioning whole life insurance and competing against its alternatives. Starting in college as an award-winning advisor with Northwestern Mutual before moving his practice to MassMutual, he subsequently grew his career in prominent home office roles in sales and marketing leadership. In those roles, he developed into a renowned storyteller and product expert at perennial company conferences and firm meetings nation-wide.
Tom’s Ph.D. is in retirement income planning, with original research on Whole Life as a Fixed Income Alternative under the advisement of industry thought leaders Wade Pfau, Michael Finke, and Stephen Parrish. His focus on academic integrity and decades of sales experience combine to make him a uniquely credible and inspirational voice in the life insurance space.


